Competitive Directions offers a wide variety of deliverables to support our customers. We focus on the marketing and analysis of EAM/CMMS, ERP, and SCM systems.
Examples include bulletins, brochures, and web site content, competitive and market analyses, and customized training to support such initiatives as lead generation, product launches, and ongoing sales training initiatives.
We take pride in providing customized material tailor-made for your organization's needs. We strive to build strong partnerships with our clients. We will do all in our power to meet, and hopefully exceed, your expectations.
Examples of our product offerings include:
Market Reviews
Product and Company Capabilities
Product Comparisons
Competitive "Flash Cards"
Competitive Sales Kits
SWOT Analyses
Development of win/loss reports and analyses
White Papers
Business and Pricing Model Reviews
Competitive Intelligence Bulletins and Reports
Positioning Statements
Comprehensive Content Development
Development of Sales Training materials
In addition to tangible, product-based deliverables, Competitive Directions can assist your staff by managing, coordinating, or otherwise assisting with a wide variety of services, either on- or off-site.
Examples of the services we can offer include:
Writing Web Site, Brochure, or Slick Sheet Content
Sales Training Development and/or Presentations
Win/Loss Analyses and Trend Tracking
Win/Loss Prospect/Customer Surveys
Customer Sentiment Projects
Customer Reference Programs
Knowledge Management Tools
Third-party Product Inquiries and Comparisons
Internal and External Customer Service Performance Reviews
