Your Partner for Effective Marketing, CI, and Training Services.

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Marketing & Product Mktg

Market Research & CI

CI as a Differentiator

Product Examples: Competitive Flash Cards

ACG Tech Forum Article

Product & Sales Training

Software & Technology

Auto, Truck & Mfg

Clean & Renewable Energy

Banking & Financial Svcs.

Why We're Different

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Automotive, Truck, and Manufacturing

Our industry background includes various marketing and product training projects for such auto and truck industry leaders as Ford Motor Company (both car and truck divisions), Peterbilt Motors, Ford Heavy Truck University, FordStar Distance Learning Program, Caterpillar, Cummins, Eaton-Fuller/Dana, Allison, Lincoln-Mercury, and Volvo.  

We can
provide significant value in a wide variety of areas, including:   

Marketing Services including the writing of product Features and Benefits reviews, product launches and new vehicle introductions, bulletins, newsletters, and website content, as well as customer sentiment and customer reference programs. 

Competitive Positioning
including the creation of competitive comparisons and product positioning, competitive reports and bulletins, and win/loss analyses.

Training including product technical training, product reviews and comparisons, walkarounds, spec'ing reviews and seminars, and sales training programs.


 

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