Competitive Directions is committed to personalized service.  We are here to help you meet your most demanding challenges.  

Our practice is anchored by our founder and principal, Ed O'Brien, who has over two decades of experience solving challenging business problems in a wide variety of industries.  

Ed's experience includes Director- and VP-level leadership positions in such areas as Enterprise Software, Banking and Financial Services, Management Consulting, and Corporate Marketing and Sales Training.  Ed also brings to the table both graduate and undergraduate business degrees (an MBA from the Bentley University McCallum Graduate School, and a BS degree in Business from Boston University).

We encourage you to consider us your partner - a trusted and valued advisor who is ready, willing, and able to assist you when called upon.  We are committed to meeting - and exceeding - your expectations.  

We are also intimately familiar with consultative and solution selling techniques and articulation of value propositions and ROI in various industries, which allows us to weave these important management techniques into our deliverables.  

Our experience spans such industries as Banking and Financial Services (Bank of America Global Wealth and Investment Management, Fidelity Investments); Software (Mincom Software, MRO Software, Datastream Systems, Microsoft, SAP, and PTC); Automotive (Ford, Lincoln-Mercury, and Volvo); and Manufacturing, Trucking, and Transportation (Ford Trucks, Peterbilt, Pepsi-Cola, and Laidlaw Waste Systems).   

Additionally, here are some examples of our professional affiliations: 

American Marketing Association




Strategy and Competitive Intelligence Professionals

      

Boston Product Management Association




Academy of Competitive Intelligence